Plus Size Women Clothing Market

Comments · 922 Views

Plus Size Women Clothing MarketPlus Size Women Clothing Market

Sanjose, CA USA, February 12, 2020 (Wired Release) Credence Research The Plus Size Women Clothing market was valued at US$ 165.2 billion in 2017, with CAGR expected to grow by 4.4 per cent from 2018 to 2026.Get more news about plus size trendy clothing for women,you can vist 5xsize.com!

Plus size womens clothing is the fastest growing segment under the womens apparel. Several brands, such as JC Penny, focus on offering plus-size clothing in order to meet the needs of consumers. For instance in 2016, the Company launched its new brand Boutique + for the plus size women in U.S. Obesity are epidemics across the globe and rising number of obese and overweight women is resulting in increasing demand for plus size apparels. Women are demanding apparel that would suit their body type and meet the latest fashion trends. Global plus womens clothing has been segmented into different product types such as tops, tees t-shirts, dresses jumpsuits, innerwear, pants jeans, among others. The Innerwear segment is expected to see the fastest growth in the forecast period. Unlike other types of apparel, the innerwear segment faces a major challenge as it requires correct wires, special fabrics, hook straps, etc. Companies such as JC Penny introduced bigger size innerwear under Boutique+ and Ambriell in 2017. Based on different age groups the market is segmented into below 15 years, 15-24 years, 25-45 years, 46-60 years and above 60 years. The age group segment 25-45 years dominated the market and expected to show similar trends in the coming years. According to the World Health Organization, 1.9 billion adults over 18 years of age were overweight in 2016. Changing food consumption patterns and preference towards packaged food resulting in increased number of people facing the issue of obesity. The fashion industry is keen to meet the demand of the overweight population and therefore focuses on the introduction of new types of clothing to meet their preferences. For example, in 2018, Marks and Spencer replaced the term plus size with the flattering word curve in order to make it more attractive to consumers.

[Note: Our Free Complimentary Sample Report Accommodate a Brief Introduction to the Synopsis, TOC, List of Tables and Figures, Competitive Landscape and Geographic Segmentation, Innovation and Future Developments Based on Research Methodology are also included]

Based on the distribution channel, the market segmented into online channels, hypermarkets and specialty stores, among others. Online channel expected to see the fastest growth in the forecast period. Brick and mortar retailers often fail to offer a wide range of plus size apparel, as the stocking of such apparel does not generate the expected revenue. However, online retailers such as Missguided, Asos, Boohoo.com offer a wide range of options in the plus size category. In addition, manufacturers also target consumers who are inclined to make online purchases by displaying products on the most visited websites in order to attract more customer attention.

As far as the region is concerned, Asia Pacific dominated the market and expected to show a similar trend. This is mainly due to the increase in the consumer base demanding plus size apparel similar to the smaller counterparts resulting from the growth of the market during the forecast period. Europe and North America were expected to see significant growth in the forecast period. In 2017 and 2016, adult obesity in the United States increased, among others, in Massachusetts, Ohio, Rhode Island and Oklahoma. Sedentary lifestyle, genetic make-up, preference for processed and fast food are the reasons behind obesity among women in North America and Europe. According to the World Health Organization in Europe, Southern European countries recorded the highest rates of child obesity in 2018. Preference to sugary soft drinks and processed foods are factors that result in an increase in child obesity in Europe.

Comments